Hamburg Süd

We have been on board with the Hamburg-based container liner shipping company since the beginning of 2020, providing editorial support for its integration into the Danish Maersk Group and the resulting change process.

Hapag Lloyd

From 2017 to 2019, we supported the Hamburg-based shipping and container transportation company with its internal and external corporate communication. It was an exciting time, because new media channels, but also major upheavals in the maritime industry, required new communicative responses. And the integration of newly acquired companies requires very intensive communication.

Hock and Partner

We have a long-standing, trustful working relationship with the Hamburg-based agency Hock und Partner, including projects for the Norwegian company Yara, the BMW Sailing Cup and the Extreme Sailing Series.

ifok

As a Trusted Partner, we have been supporting the Bensheim-based consulting company ifok with their communications projects since October 2022.

Dietzel & Company

In 2016/17 we developed and implemented a communication strategy for the IT security consulting company. Public awareness of the company was increased, its reputation enhanced, and the CEO was successfully profiled in the national daily press.

Dataport

The northern German company is a leading IT service provider for public administration. We regularly report about digital topics for their customer magazine Data[re]port.

Handwerk Magazin

We write technical articles for the printed and online editions of the business magazine geared toward craftsmen.

Relaunch Segel Journal

We reinvented the Segel Journal for the publisher Maximilian Verlag. The trade magazine Horizont stated: “The new editor-in-chief Till Behrend … positioned the magazine at the end of 2011 as a ‘magazine for maritime lifestyle’, relaunched it and so increased individual sales by nearly 70 percent compared to the previous year. Due to the more lifestyle-oriented audience, new advertising clients such as Porsche were successfully acquired.”

Extreme Sailing Series comes to Hamburg

We brought the Extreme Sailing Series to Hamburg together with Hock und Partner. From 2015 to 2017 the top professional international sailing event made three guest appearances in the Hanseatic city. The spectacular race took place on the Elbe River near HafenCity and attracted tens of thousands of spectators. The media reported extensively.

With All In Racing to San Francisco

Off the American West Coast, the German junior team All In Racing took part in the first Red Bull Youth America’s Cup. A grassroots campaign and successful press work generated the funds necessary for participation. The helmsman and tactician accepted an invitation to appear in ZDF’s “Aktuelle Sportstudio”. Numerous TV stations as well as leading newspapers were on-site and reported from San Francisco.

DKV Mobility

From fuel card provider to one of the leading mobility service providers for truck and car fleets in Europe – an exciting process of change that we are supporting through communication strategies.

Mit All In Racing nach San Francisco

Vor der amerikanischen Westküste nimmt das deutsche Nachwuchsteam All In Racing am ersten Red Bull Youth America’s Cup teil. Eine Graswurzelkampagne und erfolgreiche Pressearbeit schaffen die finanzielle Grundlage. Steuermann und Taktiker folgen einer Einladung ins Aktuelle Sportstudio des ZDF. Zahlreiche TV-Sender ebenso wie führende Zeitungen berichten aus San Francisco

Hamburg Süd

Seit Anfang 2020 sind wir bei der Hamburger Containerlinienreederei an Bord und begleiten die Integration in den dänischen Maersk-Konzern und den damit verbundenen Change-Prozess redaktionell.

Communication With a Compass

So that can you reach your goals!

Communication With a Compass

So that you can reach your goals!

May we join you on your journey?

We care about your success. Together, we win over your target groups with a clear path and strong content – contact us! We get the job done.

We’re Good At

Corporate communication (internal and external)
Crisis communication
Sports communication
Journalistic texts + editorial management

Our Target Groups

Companies
Business personalities
PR and communication agencies
Publishers and editors
Professional sports teams and events
Associations

We’re Good At

• Corporate communication
(internal and external)

• Crisis communication

• Sports communication

• Journalistic texts +
editorial management

Our Target Groups

• Companies

• Business personalities

• PR and communication agencies

• Publishers and editors

• Professional sports teams and events

• Associations

What sets us apart

Our roots lie in journalism. Communicating complicated issues clearly and to the point is our core competence. We know first-hand about the needs of journalists and the decision-making processes in editorial offices. We aren’t satisfied until you reach your goals.

References

Till Behrend

In 2010, Till Behrend set up his own business, Behrend Kommunikation, in Hamburg. Between 1996 and 2010, he worked as a correspondent and deputy head of politics for the Munich-based news magazine Focus. He learned the journalistic trade as a trainee at the Frankfurter Allgemeine Zeitung. For two years, he headed the southwest regional office of the ddpADN news agency in the financial center Frankfurt.

Our Clients

Companies

• Hamburg Süd
• Hapag-Lloyd AG
• Pawlik Consultants
• Dataport
• Euler Hermes Rating
• DB Schenker
• Tomra (Deutschland)
• Onlogist
• Dietzel & Company
• Hanse Viertel
• Copy Druck
• Marina Boltenhagen

Agencies

• ifok
• Hock und Partner
• RaikeSchwertner
• RaikeSchwertner Financial
• Three M Performance Group (CH)
• IPC Mediabrands
• Achtung!
• Orca Life
• Orca im Hafen
• Faktor 3
• Ressourcenmangel
• Shift
• Markenritter
• Berichtsmanufaktur
• Cdp Unit

Sports Business

• OC Sport (Extreme Sailing Series, Haute Route, Geneva Marathon)
• Volvo Ocean Race
• Red Bull Sailing Team
• All in Racing (deutscher Teilnehmer 1. Red Bull Youth America’s Cup)
• Next Generation Team Germany (dt. Teilnehmer 2. Red Bull Youth America’s Cup)
• Stars Sailors League
• HP Sailing

Media

• Focus Line Extensions (Immobilienatlas, Wachstumschampions)
• Handwerk Magazin
• Segel Journal

Associations

• Maritimes Cluster Norddeutschland

Contact Us:



Baumkamp 69, 22299 Hamburg



+49 40 9999 1124



+49 151 42317721



behrend[at]
behrendkommunikation.com

Contact Us:



Baumkamp 69, 22299 Hamburg



+49 40 9999 1124



+49 151 42317721



behrend[at|
behrendkommunikation.com